First of all Digital.
The cliché goes that “now the world is digital”! Unfortunately this is not the case for everything but …. neither for everyone! The tumultuous and imperative process of digitization is on its way and far from complete. For this reason we decided to give it prominence already in the name, choosing Digital as a starting point.
Our growth strategy and marketing actions are not only digital, they involve people to break out of traditional stereotypes and patterns, that’s why Punk! To face new challenges you need people open to change and new ideas, to win in an ultra-competitive market you cannot merely copy or replicate existing models.
Both punk and digital are the result of courageous and simple ideas applied to valid content and a lot of energy. The value that we aim to bring to our customers every day.